What Is the Difference Between Imported and Turkish-Made Wallpaper?

The difference between imported and Turkish-made wallpaper is not simply one of quality; it shows in roll size, where the design comes from, price and availability. Both have good and poor products, and the right choice depends on the size of the wall and what you expect from it.

Roll size and number of seams

The standard European roll measures 0.53 × 10.05 m; some collections also come in 0.70 m and 1.06 m widths. Turkish manufacturers mostly use rolls of 1.06 × 15.6 m, about 16.5 m². A wide roll means fewer seams; a narrow roll wastes less on small walls.

Design and texture

Italian and German manufacturers work in collections: next to each patterned design you find matching plains and stripes in the same shade. Deep embossing and metallic surfaces stand out in Zambaiti Parati's licensed collections such as Elie Saab, Lamborghini and Trussardi. Turkish producers focus more on patterns for a broad market.

Price and availability

Imported paper costs more because of exchange rates and freight; if it is not in stock you wait for the order, and finding another roll from the same batch later is difficult. With imported products the quantity has to be right from the start.

Which one should you choose?

Is imported wallpaper more durable?

Durability comes from the material, not the country of origin. A paper with a non-woven backing and a vinyl surface is durable wherever it is made; the wave and sun symbols on the label show it.

If you are papering the whole home on a limited budget, Turkish-made paper makes sense. If you want one wall of the living room or bedroom to stand out, imported collections offer more choice. Browse imported designs at ithalduvarkagit.com and ask Erdağ Yapı for a survey before installation.